Increasing post-holiday sales

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The last week of December, right after Christmas and before New Year’s, has notoriously been a slow retail season plagued with a holiday hangover.

Presents are unwrapped. Cookies have been eaten. Fruitcake is settling. Some may suspect that the main shopping season is over. That’s not necessarily true.

Don’t give in to the post-holiday sales slump. Here are seven must-do tips to keep the holiday sales going through to the next year.  Continue reading

Speed dating for ecommerce store builders

How to pick an online store builder

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Like all business owners, you want to get to the generating revenue stage of your business as fast as possible. In some instances that means fast forwarding through some very important steps like choosing an ecommerce store builder for your website.

You’re online store is going to be the backbone of your online presence. This is going to be how you finally monetize your great idea! All your digital assets like your Facebook, Twitter and other social media profiles will direct customers to this website. No pressure, right?  Continue reading

Three Screens for Shopping: Does your holiday plan include mobile?

shutterstock_165573104As holiday shoppers are heading out to the stores, they’re doing so with their trusted mobile phone in hand.

Getting the perfect holiday gift for friends and loved ones is top priority but shoppers aren’t forgetting their budgets and have gotten incredibly savvy over the years comparison shopping. One of the most popular ways for them to do this research is via their versatile mobile phones and tablets. Continue reading